SNDS Magazine
Lars Pryds
Editor / Art Director
pryds@mac.com
Tel. +45 30 53 87 14
Lisbeth Tolstrup
Editor / Journalist
mamamanus@mac.com
Editorial office:
Østerbrogade 158, 3. TH., DK-2100 Copenhagen Ø
Denmark
SNDS Magazine 1 - Deadline February 15. Published mid March.
SNDS Magazine 2 - Deadline May 15. Published mid June.
SNDS Magazine 3 - Deadline August 15. Published mid September.
SNDS Magazine 4 - Deadline November 15. Published mid December.
Get ready for SPACE_2012
The venue for the seminar will be the Black Diamond – home of the Danish Royal National Library, the National Photo Museum and the National Museum for Cartoons. (Photo: Lars Pryds)
By Per Munch,
member of the organizing committee for Space_2012
We admit it. The media business and SNDS have their foundation in print. Newspapers, magazines, books. That is why SPACE_2012 will open in the garden of The Royal Danish Library, founded in 1661. But when we have passed through the Harry Potterish reading hall with its green porzelain lamps we physically and mentally enter the future. We move into the next phase on rolling pavements to the panorama view over the Copenhagen harbour through dark glass windows of the Black Diamond, built 10 years ago.
Lift off
Now we’re ready for a trip into Space. How do we relate to readers who no longer sit quietly in a library or in their livingrooms at home, but instead explore the internet and the real world, too, and even contributes with their own photos, videos, text, layouts and webdesigns? How do we make sure that our ‘old media’ will make the transistion and use the new possibilities to to creat interactivity and include the readers?
How can we – immigrants in this new land of possibilities – learn how to stay up to date and how to work together in new ways that match all the new jobs?
Oh, and: How do we make money out of all this futuristic new stuff?
The countdown to SPACE_2012 will take place in the Queens Hall of the Black Diamond, where 10-9-8-7-6-5-4-3-2-1 will be followed by some of the most innovative people of the media business; people who will share their case stories and experiences with us – who see business models that are profitable as well as ethically and morally correct.
We also introduce some ‘aliens’ – successful people working with food, music, architecture, consumer electronics etc. Because we believe in cross-pollination. Because we believe that enthusiasm and the power to innovate are human qualities – not just words in a jobdescription.
Futurama
But – hold on to your PowerPoint presentations: Did we ever actually learn anything, just from listening to someone speaking from a stage? Shouldn’t we also learn from experience? That is why the most important ingredience of this seminar is FUTURAMA: Small, compact workshops. Our ’Space Ambassadors’ will outline a scenario for the participants to relate to. There will be brainstorming and conceptualizing, there will be discussions and thoughts flying in the air of the weightless room we create. In this room, everything is possible.
The scenarios could be like this:
A large newspaper wants to create an interactive universe based on a succesful printed guide section. How is it possible to engage users and use augmented reality, location based services, and a mash up of things already availabe? Or:
How does a morning paper prepare for large events like the Utøya tragedy? How handle input from readers and the first reports from the scene better? And how make sure that the follow up coverage is superb? Or:
Is it possible to create a club-media, where people can get information, participate, buy phisical goods, go to lectures etc.? What subjects will be relevant?
Face the Future
Track 2 of the seminar is called FACE THE FUTURE. It’s about having the right tools for the job – to get inspiration from colleagues from all over the world. Here, we help you catch trends and thoughts in the minds of consumers, and give ideas to publish them to your specific platform. We look at different business models and ways to organize workflows. The sessions are workshops or larger presentations as “wake-up calls”, for instance:
Twitter. What is worth following? How do clever tweeters tweet? If you do not have a twitter account yet, get it here.
Facebook Pages. Basic knowledge about creating a page for your project – how to use it wisely and efficiently.
iPhone lab. Video, photo, apps, reporting.
Organization. How can frozen companies create new stuff? Which new ways of working together should we learn? Is there a special Scandinavian way to cooperate and integrate? Should editorial departments work closer together with the commercial departments – and how?
Food and drink – and partying
Along the way, of course, we offer you a chance to enjoy Danish and Scandinavian specialties in both food and drinks. Denmark is the origin of both the New Nordic Kitchen – with excellent food prepared with local rather than imported ingrediences – and of the world famous Carlsberg brewery. So look forward to a Salsa of Scandinavia and a glass of tasty beer! Carlsberg’s motto is “Semper Ardens” – “Always Ardent” – a motto we in the media business should adapt for ourselves.
Dresscode for the future?
Come as you are – but carrying as little mental baggage as possible, so that you are ready to think new thoughts and develop new ways to do things with the rest of us. So,
the dresscode for the future is: New Habits.
PS: Begin your Space Voyage today on facebook.com/sndscandinavia. Send in your suggestions for speakers etc. – and get the latest news about the program and more. And if you haven’t already done so, remember to sign up for the SNDS newsletter at snds.org to get important news and updates.
Size matters
Editorial to SNDS Magazine no 4, 2011.
Which size is the best for a piece of paper? For newspapers, judging from pure statistics, it’s clearly the tabloid format. Most Scandinavian papers have abandoned the old-fashioned, unpractical broadsheet years ago. In Norway practically all papers are in tabloid, in Sweden only Hallpressen print in broadsheet – and rumour has it that the only reason for this is that their printing machines simply cannot handle the tabloid format.
But a few major papers stay with the large size.
“Broadsheet is by far the best format for a serious newspaper. It gives us more possibilities to work with visuals. Therefore, Politiken says thank you to all the other Danish newspapers who allow us to be the sole player on the big stage,” says design editor Søren Nyeland from Politiken, which at the time we went to press launched a new design – but did not shrink the paper from broadsheet to tabloid.
Helsingin Sanomat, the big Finnish newspaper, will update its design in January, and will still be in broadsheet:
“Thinking about readers’ interests we make some changes in the structure of the paper and we will introduce some new story formats and ways of presentation,” says managing editor Hannu Pulkkinen.
“We are interested in smaller formats and personally I believe that HS will go to tabloid some day. But when, that is impossible to say.”
Look South, to the Netherlands, and get a completely different picture. The Daily XS is a prototype for, maybe, the newspaper of the future: The size is almost A4, but the asymmetrically folded mini paper is actually printed on two sheets of broadsheet paper, using the state-of-the-art presses.
Koos Staal from Staal & Duikers has been experimenting with designing and producing mini-sized newspapers since 2005, and presented his latest version to the public in October. If the printed paper can survive, this could be how – in a size only marginally larger than an iPad. Maybe then young readers – like this magazine’s cover girl Eva – will stay with paper just a little longer.
Speaking of the iPad – since last issue we lost Steve Jobs, the father of all things Apple. May he rest in peace, but his products live on: We take a closer look at Svenska Dagbladet’s INSIKT app for the iPad (see page 14-15). We recommend Steves biography, published only shortly after his death in the beginning of October, along with other great books that will make the days of Christmas a little easier to endure. See which ones on page 26-27.
But there is more – Aftenposten’s new design seems like a nice and gentle change to the old venerable newspaper. The use of white space on the pages is a really nice feature, and personally I’m a great fan of the paper’s seldomly used new sans serif typeface Clan – which we introduced into the weekly Ingeniøren a few years ago.
Enjoy all the other things as well – including the first glimpse of what we are preparing for the next SNDS seminar: SPACE_2012, which will be in Copenhagen on 27-28 September 2012. It will be a special event – with a new and different approach to attending a seminar. Don’t miss it! See page 8-9.
And don’t forget to collect your finest work for the next SNDS design competition. There are some great new things coming here. One is a brand new award, or actually two: We will find “Scandinavia’s Best Designed” printed newspaper as well as “Scandinavia’s Best Designed News Site”. And the best part: it’s free to enter these categories – if you enter just one other category. More info will come to you all in the beginning of January.
Until then – have a Merry Christmas and a Happy New Year!
Lisbeth Tolstrup & Lars Pryds
Editors, SNDS Magazine
SNDS Magazine 4/2011
In this issue: Is A4 the new format for newspapers? We also look at a lot of other great stuff – including SvD’s INSIKT iPad app; Aftenposten’s new design; and much much more. Read the editorial here: snds.org/size-matters
SNDS Magazine 3/2011
In this issue: The many faces of visual communication. The Oslo tragedy: Norway under attack. SND GLOBAL: Mexico/Central America and Russia. Crossover – La Biennale di Venezia. Creative characters
SNDS Magazine 2/2011
In this issue: Reportage from Make a Difference seminar in Stockholm; 25 years of seminars; It’s all about … snow – new magazine concept; SND GLOBAL: Canada and Africa & the Middle East; CARSON and Filter magazines.
SNDS Magazine 1, 2011 is out
»Just because you’ve got roots /
Doesn’t mean you can’t have wings«
– Jill Johnson, 2003
Editorial, SNDS Magazine 1, 2011
SNDS Magazine no. 4, 2010 is now online
Portrait of award winning illustrator Philip Ytournel of Politiken; How does the news apps on the iPad perform? Board members since 1986, and contact info for all current members of SNDS at the turn of the year. Enjoy!
SNDS Magazine 3/2010
In this issue: Report from the Oslo Opera 2010 seminar; nine awards for Sydsvenskan; infographics made about the BP oil pollution in the Mexican Gulf; the story of a 72-hour newspaper project in Denver; and much more.
SNDS Magazine 2/2010
In this issue: Opera seminar is back! SND-I has launched in Italy. Photo storytelling in Flash. iPad First Movers from Denmark. Redesign projects: Fædrelandsvennen, Kaleva and three other Finnish newspapers, Århus Stiftstidende, and: The Independant reviewed. And much, much more.
